Around 50 fair fashion labels and over 100 stores make with GET CHANGED! launches a new online portal for fair fashion. Only innovative labels are presented on the platform, the fashion produce high social and environmental standards. Consumers in Germany, Austria and the Switzerland find fair fashion in their vicinity, offering a new fast and easy. Zurich/Frankfurt / Linz, 23 April 2013. The social and environmental injustices in the global textile and clothing industry increasingly penetrate public consciousness and confuse fashion-interested consumers: which brands can buy them even with a clear conscience? How are they cope in the jungle of the social and environmental quality labels? Where do they find beautiful and stylish fashion fair produced? Easier fair fashion to find and buy a GET CHANGED! met this situation with an innovative online offering: on find consumers starting immediately an attractive range of round fifty young and established fashion labels with fair production. The Portal provides comprehensive information on current collections and social and environmental conditions of production. pact is likely to agree. A convenient search function allows to search mode according to certain criteria.
Interfaces to online stores and a Google map with over a hundred stores display shopping in the whole German-speaking area. With it should be easier for everyone to find fair fashion and shopping”, says Katharina Wehrli, co-founder of GET CHANGED!. GET CHANGED! creates transparency GET CHANGED! pursues the vision of social and ecological fairness in the fashion industry. Credibility, integrity and transparency are to GET CHANGED! the requirements and guarantee for the authenticity of the platform. It is based on a set of criteria, which defines the concept of fair fashion and regulates the conditions for the participation of fashion companies and dealers. GET CHANGED! creates transparency in the fashion market. We bring fashion companies with fair production on a platform together”, so mark star’s, the GET CHANGED! has initiated together with Katharina Wehrli and rebuilt.